Job title: Gross sales & Advertising and marketing Supervisor
Accountable to: Co-Director (Exterior)
Accountable for: Volunteers
Contract sort: Everlasting, open to candidates in search of full or part-time work (minimal 3 days per week)
Wage: £25K every year, professional rata

Function profile

The Change is in search of an bold, conscientious and dynamic Gross sales & Advertising and marketing Supervisor to extend consciousness of The Change and what we do, driving guests to the constructing and serving to to succeed in our bold, however achievable, gross sales targets. The rapid focuses can be on constructing markets for The Bookstore (our restaurant/deli), our craft retail supply (‘TEX’) and reaching out additional with our occasions programme.

You’ll be becoming a member of The Change at an thrilling time. We’re a younger and fast-developing social enterprise, that focuses on neighborhood craft and empowerment, with a rising and supportive staff, and an rising variety of native and additional afield supporters. The staff every have our personal outlined areas of duty, normally spanning a couple of key focus space, so as to ship initiatives and engagement all year long. The Gross sales & Advertising and marketing function is itself interdisciplinary, in search of each gross sales and advertising expertise and duty. The candidate will be capable of handle a couple of venture at a time and be looking out for brand spanking new alternatives for organisational development. It is a new function for The Change, so the candidate have to be open for the function to be formed to the wants of the organisation.

We’re open to purposes from these in search of versatile/hybrid working, however this have to be balanced with our method to collaboration – inside the staff, and the neighborhood – which is core to what we do and the way we act.

Duties + Obligations:

Press & Communications

• Be the steward of The Change model, making certain all employees and volunteers concerned in communications can talk our goal, ethos and values successfully, offering coaching to employees/volunteers the place required
• Relationship improvement with native and sector press, figuring out press tales and writing of press releases
• Lead on web site administration, making certain model communications delivered successfully, info is up-to-date and web site features nicely
• Appearing as ambassador for The Change at any inner or exterior occasions

Advertising and marketing

• Lead on improvement and supply of promoting methods and plans throughout the organisation, together with Bookstore, catering, retail, venue rent and occasions
• Lead on common social media (Fb, Instagram, Twitter, Linkedin) & listings advertising for The Change/The Bookstore, liaising with different employees and graphic designer, utilizing volunteers the place acceptable, and in keeping with Change identification
• Develop on-line audiences for Change and Bookstore social platforms, and discover the necessity for/introduce TEX platforms
• Lead the event of digital and printed advertising supplies, alongside Graphic Designer, Operations & Occasions Supervisor and Co-Administrators
• Develop advertising / social media partnerships to construct attain and viewers
• Lead on the creation of an organisation Picture Financial institution, organising and supply photoshoots the place required

Gross sales

• Work with Co-Administrators, Operations & Occasions Supervisor and Restaurant Supervisor to extend onsite gross sales, specifically Bookstore restaurant/deli and retail
• Develop on-line gross sales platforms specifically for retail and workshops
• Determine a programme for and signify The Change at exterior craft markets
• Retail shopping for, sourcing new merchandise and suppliers in keeping with the TEX ethos

Reporting/different

• Well timed monitoring and analysis of labor, reporting effectiveness of campaigns and techniques to Co-Administrators, in opposition to agreed KPIs
• Efficient administration of annual advertising funds 
• Some other duties as moderately required

Private specification

Important:

• A minimal of two years advertising expertise, ideally in a neighborhood / cultural setting
• Funds administration expertise and good numerical expertise
• Expertise of digital content material & social media, together with scheduling programmes corresponding to Hootsuite
• Copywriting expertise
• Strong understanding of KPIs and deriving insights for wider enterprise reporting and actions
• Expertise of working in a fast-moving setting, with a capability to deal with quite a few initiatives with competing deadlines and priorities
• Sturdy written and verbal communication expertise
• Wonderful consideration to element
• Extremely organised, with good time administration expertise
• Self-motivated
• Adaptable, with a willingness to be taught
• Sturdy analytical and problem-solving capabilities
• Laptop literate – Excel, Phrase, Mac & Home windows OS
• Expertise working each independently and in a staff oriented, collaborative setting
• Ardour for neighborhood and tradition, and a dedication to Change aims

Fascinating: 

• Expertise with a digital camera, or a willingness to be taught
• Potential to execute, monitor and analyse campaigns
• Expertise with Photoshop, Squarespace and Mailchimp
• Volunteer administration expertise
• Expertise with design packages
• Understanding of GDPR necessities and processes

Equal alternatives

The Change Erith Ltd (The Change) is dedicated to selling equality and variety and selling a tradition that actively values distinction and recognises that folks from totally different backgrounds and experiences can carry beneficial insights to the office and improve the best way we work. The Change goals to be an inclusive organisation, the place variety is valued, revered and constructed upon, with capacity to recruit and retain a various workforce that displays the communities it serves.

Employees advantages

• Auto-enrolment onto The Change’s Pension scheme
• Discounted employees menu in The Bookstore
• 5.6 weeks paid vacation (professional rata)
• Annal allowance for coaching
   

Go to our web site to obtain the appliance pack: https://www.theexchangeerith.com/current-vacancies

Please ship a CV and canopy letter to Co-Director Sarah Batten by Monday 29 August:
[email protected] 

Please observe, that we’ll not settle for purposes with out a cowl letter. The duvet letter should tell us why you have an interest on this place, and why your expertise is related to the function.

If you need to debate your utility prematurely, please get in contact by way of the e-mail above and we will organize a dialog.

Job Description

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